01
Interactive Tech
AI photo booths, custom games, AR/VR, redemption stations, immersive installs.
We Don't Do Boring.Activations That Convert.
The full-stack experiential agency for Singapore and Malaysia. Tech that engages. Production that frames it. Crew that delivers it.
What We Offer
Tech. Production. Experience.
TBC builds interactive brand experiences and produces them end-to-end. One team. One invoice. No vendor stitching.
02
The Bob — Mobile Activation Lab
Our own custom-fitted Airstream. Brand it. Park it. Activate it. Move it.
03
Full Activation Production
Staging, lighting, sound, LED, rigging, crew, manpower, print — wrapped under one team.
Pillar 01 · Interactive Tech
Tech That Pulls Crowds In.
Custom-built interactive moments designed to draw people in, give them a story worth sharing, and capture data on the way out.
- AI photo & video booths (2D, 3D spatial, retro TV)
- Branded games & gamification (AR, leaderboards, prizes)
- AR / VR / WebAR brand experiences
- Redemption stations (Phone Booth Drop, Jukebox Pick)
- Touchscreen installs & interactive displays
Pillar 02 · The Bob
Our Mobile Activation Lab.
A custom-fitted Airstream kitted with TBC tech, AV, and crew. Brand the skin, dress the interior, plug in the experience — park it anywhere your audience already is.
- Ready
- Pre-built, pre-wired, road-ready.
- Flexible
- Pop-up retail, sampling, launches, on-tour activations.
- Branded
- Full skin wrap + interior fit-out to brand spec.
Built. Painted. Plated.
The Bob isn't a concept render. The unit is finished, kitted, and ready to ship.
Exterior · Complete
Side Panel · Open
Stage · Extended
In Brand Context
Brand It. Park It. Activate It.
Same chassis. Three skins. Three stories. Concept renders of how The Bob wears a brand.
Velocity · Streetwear
Lumière · Beauty
Roast & Roam · F&B
In Motion · Rollout
Concept renders · Physical build = the unit on the previous gallery
Pillar 03 · Full Activation Production
Creative. Tech. AV. Crew. Print. One Invoice.
Most agencies design the experience and outsource the build. Most tech vendors drop the screen and walk away. We do both — wrapped under one team.
On-site crew · BAs · Technicians
- Creative
- Concept, design, art direction
- Tech
- Photo booths, games, AR/VR, installs
- AV
- Staging, sound, lighting, LED, rigging
- Crew
- Brand ambassadors, BAs, technicians, ops
- Print & Fab
- Signage, fabrication, props, fitments
- Project Mgmt
- Permits, timelines, on-site lead, reporting
What We've Done
Real Builds. Real Brands.
Recent interactive activations — custom tech, immersive design, full on-site production.
Case Study · Coca-Cola
AR Penalty Game.
FIFA World Cup 26 · Dhoby Ghaut MRT
A high-traffic MRT activation pairing a full-court AR projection game with QR-driven prize entries. Thirty seconds to score against an AR goalkeeper — every play funnelled into Coke's World Cup 26 ticket sweepstakes.
15,676
Games Played
471
Best Single Day
SAT 4PM
Peak Play Time
Every play logged and timestamped — reporting straight from the activation floor.
Case Study · Tiger Brokers
AR Foot Juggle.
Bugis DTL MRT Station, Singapore
Static OOH, made playable. A stadium-wrapped concourse at one of Singapore's busiest MRT interchanges — with full-body AR tracking that drops commuters straight into the game. Thirty seconds on the clock to rack up as many juggles as possible, and QR score capture turning every play into a leaderboard entry with merch on the line.
Case Study · Lancôme
Idôle House 2026.
ION Orchard, Singapore · TRX, Kuala Lumpur
A multi-market Idôle activation built around two TBC-engineered interactive moments: a vinyl-themed jukebox that dispensed branded perfume rewards on demand, and a 3D spatial photo booth that turned every guest visit into a shareable, Lancôme-branded video.
Why Bob
Most Agencies Stop at the Screen. We Don't.
The full-stack experiential agency for Singapore and Malaysia. Tech that engages. Production that frames it. Crew that delivers it.
1
Team
Creative, tech, AV, crew — under one roof, one PM.
1
Invoice
No vendor stitching. No finger-pointing. One number to call.
2
Markets
Singapore + Malaysia from one operating team.
100%
Owned IP
Photo booth, jukebox, AR, redemption — built in-house.
Let's Talk
Let's Talk.
If anything in here sparks an idea — bring us in early and we'll build the rest.
- bob@thebobcollective.co
- +65 8962 3113
- Web
- thebobcollective.co